<h2>Favorite - Rods and Tackle of the Highest Quality</h2><p>Since the brand was founded in 2006, <em>Favorite</em> has focused on giving anglers around the world a truly distinctive fishing experience. Today, <strong>Favorite products are sold in more than 40 countries worldwide</strong>. Alongside <em>rods</em>, the brand also places strong emphasis on <em>soft lures</em> and <em>reels</em>.</p><p>In manufacturing its products, the <strong>American brand</strong> insists on using only <strong>the highest-quality materials</strong>. Together with the design and functionality of each product, this commitment is a key reason why Favorite has enjoyed a strong following among experienced anglers for years.</p><h2>What Makes Favorite Rods Stand Out</h2><p>Favorite rods are defined above all by their clean, precise construction. In developing and designing its rods, Favorite set out to clearly distinguish itself from other brands in the industry and to offer anglers who trust the brand a genuinely different experience.</p><p>A great deal of attention went into making the rods robust and, in particular, ergonomic to handle. The grips are shaped accordingly and sit comfortably in the hand. The rod's action also makes it easier to read the behaviour of fish below the surface, allowing you to respond accordingly and make the right decisions thanks to its <strong>exceptionally sensitive bite detection</strong>.</p><p>Many experienced anglers worry that choosing a lighter rod means sacrificing durability and robustness. Favorite rods put that concern firmly to rest. <strong>Despite their low weight, these rods are extremely robust and, with proper care and handling, will give you many years of reliable use.</strong></p><p>There is another clear benefit to fishing with a lighter rod: the less your rod weighs, the longer you can fish before fatigue sets in. Your physical effort decreases in direct proportion to the weight of the rod you choose.</p><h2>Favorite Soft Lures Worth Knowing About</h2><p>Alongside the right rods, our online shop also carries <strong>quality soft lures, Cheaters, Crazy Shads and Easy Shads</strong> from Favorite.</p><p>The 5 cm <em>Favorite Select Champion</em> soft lure is an excellent choice for targeting predators such as trout or perch. Here too, Favorite has aimed to set new standards with well-thought-out design and technology.</p><p>Once the <em>Select Champion</em> is cast and working through the water, its ribbed body generates vibrations strong enough to draw the attention of hungry predators. Its action in the water is equally distinctive.</p><p>The package is rounded off by <strong>slow sink phases</strong> during which a predator will finally seize its chance and commit to the take.</p>